Tuesday, November 27, 2007

Consumers Fall for "Cyber Monday"

Well, consumers were sucked into the marketing of "Cyber Monday" by retailers marketing arm Shop.org.  It seems that a record of single day retail sales was set at $733 million up 21% from last year according to Comscore.  It probably didn't hurt that Amazon, Apple, Buy.com, Dell, Overstock and many other on-line retailers offered pretty good deals on Monday.  Once again the herd mentality proves accurate.  Consumers flocked to the Internet to avoid the rush of the crowd.  It seems that the crowd caught Yahoo! off guard when their merchant solution servers crashed for a while.  Personally I saw some great deals, but I'll probably wait until the last minute to buy anything...after all I am a man.

Technorati tags: , ,